UK-Based Car Insurance Provider to Enable Employees Globally with Data and Analytics

Leading UK car insurance provider Admiral Group announced this week the selection and deployment of MicroStrategy Incorporated's MicroStrategy Analytics Platform for its new policy administration system.

Admiral Group, which insures more than 3.9million vehicles and has 7,000 staff worldwide, will use MicroStrategy, a worldwide provider of enterprise software platforms, to deliver a new dashboard reporting analytics solution as part of its policy administration system currently being implemented.

MicroStrategy has been strategically selected for its data lineage integration with the other software solutions Admiral Group uses, which are critical to its sales cycle. Additionally, usability, superior performance and scalability, system availability, as well as MicroStrategy's ability to support trusted governed data discovery differentiated its solutions from the competition.

MicroStrategy's powerful visualisation and powerful mobile features will allow Admiral Group employees to seamlessly access important brand and product data across multiple lines of business, and deliver customised products and services more efficiently to customers.

"Implementing the new policy administration is all about helping our staff be as informed and as efficient as possible, and delivering the best possible customer experience," said Gunnar Peters, Head of Data and Management Information at Admiral Group. "We've worked with MicroStrategy since 2009 to power our operational reporting, and after evaluating analytics providers in the marketplace, MicroStrategy is still the most comprehensive enterprise analytics platform that fits our evolving needs."

This new policy administration system is due to launch later this year. The new MicroStrategy Analytics Platform licenses purchased as part of the implementation will extend the reach of the platform to many more users.

"MicroStrategy's comprehensive analytics capabilities have been put to the test by leading insurance companies globally," said Paul Zolfaghari, President, MicroStrategy Incorporated. "The homeowner and car insurance industry operates in a particularly competitive market, so delivering the best customer experience and reducing risk is top of mind for global insurance providers, including Admiral Group. We're pleased that Admiral Group has chosen to expand its MicroStrategy footprint to reach more business users, enabling them to strengthen customer relationships and build a great business."