The Importance of a Real Business Case for Enterprise Mobility

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An organisation needs to consider the business case, the goal and the outcome, when trying to engage their entire enterprise with their mobility strategy.

In this video interview, John Nicklin, Managing Member, Waste Strategies LLC explains that people often fall short of looking at an application as a lifestyle change, and something to make their life easier. If so, they need to look broader than that, to further automate the processes in the back end.

John also advises communication with stakeholders in an organisation at all levels, pointing out that the organisation's desire to move in the direction of mobility solutions must be made evident in order to succeed.