The Impact of Mobile Data Technology on Public Transportation Services

Tuesday, January 6, 2015.

A public transportation service in North Carolina, the Carteret County Area Transportation System (CCATS), has reported highly impressive improvements following their investment in mobile data technology solutions with RouteMatch, a provider of passenger transportation technologies and mobility management solutions.

Their investment in RouteMatch's Demand Response solution has allowed CCATS to leverage mobile data technology to reduce the rate of human error within their scheduling and routing process, and increase their number of daily trips from 250 to over 300 without any cost inflation.

The CCATS covers 100 miles along North Carolina's 'Crystal Coast', providing services to many area beaches, museums, parks and attractions, as well as transit services for seniors and non-emergency medical situations.

In addition to these improvements as a result of their mobility deployments, the CCATS has also been able to efficiently streamline core processes to eliminate manual entries and verifications, brining their billing up to date from a preview two week delay. In 2015, their operations and services will effectively pay for themselves in effect.

CCATS Director Randy Cantor introduced the automated scheduling system and mobile data solution for tablet devices. The change was managed by bringing in a RouteMatch team to train CCATS employees for three days, as well as a two-week transition in which the new technology was used alongside the previous paper-based methods.

When asked about the impact the mobile solutions have had, Cantor said, "Being able to manipulate the trips on the tablets, or the funding source or the pick-up location, via the dispatching window, has been an incredible tool. We can monitor staff hours, and easily manage the overnight changes that often happen, such as cancelled trips or other changes. For our dispatchers, they are able to go in and adjust the schedules or routes in an easy way that saves on time and cost."

The agency have further plans to build on this success, by implementing RouteMatch's Interactive Voice Response, which will allow them to reduce redundancies and errors, and make it easier for customers to request trips with their services.

This comprehensive transformation for CCATS demonstrates how effective mobility can be when leveraged to eliminate inefficiencies and optimise key business processes, made possible by a simple switch from pen and paper to tablet computer. The agency have experienced a positive evolution within their organisation, but more importantly throughout the services they deliver to their customers.