Mobile World Congress 2014: Opening Day Overview
The 2014 edition of the largest mobile technology show in the world launched yesterday in Barcelona, expecting around 75,000 attendees including up to 1,700 exhibitors and 240 speakers over its four day duration.
Mobile World Congress plays host to the most creative and ambitious releases from some of the biggest names in mobility year on year, and for that reason everyone interested in the field of technology are currently on the edge of their seats, waiting to see what shape the future will take, over the course of this week.
The Enterprise Mobility Exchange team have been keeping a keen eye on some of the more exciting and innovative MWC announcements tipped for success, and will be highlighting what new technologies we feel will have the biggest impact, and enjoy the most success, from each day of the show.
Read on here to find out what stood out from the crowd on the first day of Mobile World Congress 2014:
Nokia X, X+ and XL
Nokia's latest line of smartphones represents its first foray into the Android OS market. These phones have adapted, and will be powered by, the Android Open Source Project, which consequently means they will not be equipped with the full range of Google's mobile services, but will instead rely on Microsoft's range of cloud capabilities. Affordability is one characteristic which stands out with the new Nokia devices, as they have identified an ambition to target developing markets and the next generation of mobile users.
Sony's SmartBand could contribute to a huge turning point for trends in emerging wearable technology. This simple wristband directly links to a corresponding smartphone app, which keeps a log on the user's activity, relating to virtually every aspect of daily behaviour. This data is then synchronised with metrics such as social media activity, GPS technology and fitness measurements to create a fully integrated digital experience for the user.
Samsung Galaxy S5
Samsung's big announcement was in many ways the focus of the first day in Barcelona. This upgrade on the hugely popular S4 comes with a sleek design, an improved user interface, a fingerprint scanner, an extremely powerful camera, fitness tracking and underwater capabilities. The Galaxy S5 is certain to maintain Samsung's prominence in the smartphone market this year.
Bonus: Mark Zuckerberg's Key Note Speech on Connecting the World, Following Facebook's Acquisition of Snapchat
Video via Bloomberg News