Using the Power of Enterprise Mobility To Catapult Your Business Forward

Niamh Madigan

Gain a deep understanding of how Hershey's has used mobile technology to transform and enhance their business, and tips you can take away to adopt the same model for your own organisation. David Taylor, Director of Global Sales Systems, Hershey's explains in this video.

When Hersheys decided to upgrade devices, it was discovered that it was not so easy to go to next generation of capabilities. Key decision-makers delved into what was needed to create a better enterprise mobility strategy. Due to user demand, Hershey's began to look at moving to iPads and customised a solution that would lead to a higher return, as a result, opportunities abounded

Categories: Next generation, Mobile devices, iPad, Hershey's, Device upgrade, Stakeholder buy-in