Keeping the Consumer Engaged by Thinking Mobile-First
As employees become more accustomed to working on their mobiles both in and out of the office, more companies will have to start thinking mobile-first.
Ramesh Narayanaswamy, CIO and Executive VP of Singapore Post, explains in this interview that ensuring end user needs are met, and creating a positive user experience is vital in today's mobile environment.
Ramesh also describes the practical challenges behind how Singapore Post has reinvented itself, and innovated through online services and mobile app development, to re-engage with customers. Additionally, Ramesh touches on upcoming plans to further expand their capabilities, to continue satisfying the end users.