Twitter Interview: Nick Mc Quire, CEO, GEMA Shares Top Trends in Organisational Mobile Strategies

Niamh Madigan

Mobility going back five years ago was largely a tactical and functional technology within certain branches of the workforce, whether that's the field mobility business or the executive and international traveller base of the organisation.

Over the last few years, that tactical and functional role has evolved to one that's far more strategic across the enterprise. Nick Mc Quire, CEO of the Global Enterprise Mobility Alliance (GEMA) and (former) Research Director at IDC Research explains in this short twitter interview, where every answer is less than 140 characters.

Enterprise Mobility Exchange (EME): What new trends are you seeing in enterprise mobility?

Nick McQuire: Device adoption - smart phones, iPads and tablet PCs and a large amount of application development, from a customer-facing point of view.

EME: How do you see the progression of Android adoption and how do you think that people will manage security taking into account the fragmentation issue?

Nick: Enterprises are looking at the security features around Android, including the hardware, the OEM capabilities and security features such as hardware encryption.

EME: Any other considerations?

Nick: The software community and device management, mobile security capabilities as well to supplement that capability set.

EME: Based on the difficulty of developing for Android given the different versions, how do you think the cost and difficulty is going to change in the next year or two years?

Nick: There's a cross-over occurring on the developer side, they are looking at the fragmentation challenges of Android and turning to HTML5.

EME: Do you feel that HTML5 adoption is going to combat that difficulty in developing for Android to a greater or lesser extent?

Nick:The rev cycle is easier in a Cloud model. Businesses are familiar with HTML5. There are tradeoffs and depends on the business how far they go.

EME: The fact that it's almost agnostic is obviously very important.

Nick: It's very relevant for Android, but also very relevant within the wider ecosystem as well.

EME: Many companies have been through multiple generations of mobility, what are they doing differently this time to give their strategy more longevity?

Nick: It's no longer a siloed piece in an organisation, IT departments need to be consultative across the business regarding mobility strategy.

EME: How has the consumerisation of IT affected how end user organisations choose devices for their workforce?

Nick: Users are having more say, but IT are also engineering applications in particular for their workforce that are consumer grade.

You can read the full version of this interview here: IDC Research shares Top Trends in Organisational Mobile Strategies

Categories: android, BOYD, HTML 5 benefits