Embracing Change as a Marketing Leader: Interview with Post Office's CMO

As a marketing leader, being creative isn’t the only main aspect of building a successful brand. It is important to be flexible with change as well as analysing results that will help the brand succeed. Collaboration is key and finding common objectives and investing in relationships will take you a step closer to understanding your job as a marketing leader. Hear insights on collaboration and embracing change from Pete Markey, CMO of the Post Office.