P&G Share Results of Enterprise Mobility Pilot Programmes



Niamh Madigan
10/03/2013

P&G is undergoing a productivity programme and is in the early stages of its mobility journey. In this video interview Alexey Rykhva, Global Program Manager at P&G, explains the basic pilots that have been carried out globally and the results they have seen.

Successes to date include equipping 5,500 members of their sales team with mobile technology and they are looking at expanding that to 3rd party agencies to ensure their partners are equipped with mobile technologies. The main challenge is there is no single platform that they can invest in and they are using an eco-system strategy instead of relying on one vendor.